Paid Social Manager

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• Job Title: Paid Social Manager
• Salary: Up to £50,000 per annum
• Employment Type: Permanent
• Working Hours: Monday to Thursday
• Location: Bolton, United Kingdom

Position Overview: 

We are seeking a skilled and experienced Paid Social Manager. To join our client a growing digital agency looking for a Paid Social Manager to join their team. In this role, you will manage and optimise paid social media campaigns across platforms such as Facebook, Instagram, Meta (formerly Facebook), TikTok, Taboola, and Outbrain. 

Your expertise in running 7-figure campaigns and deep understanding of these platforms will be crucial. You will focus on creative video content, B2C lead generation, and optimising existing accounts. 

Reporting to the Head of Marketing, you will work closely with the PPC team to drive the agency’s growth in the paid advertising sector.

Responsibilities:

• Develop and execute paid social media strategies, focusing on Facebook, Instagram, Meta, TikTok, Taboola, and Outbrain.
• Manage end-to-end campaign setup, including targeting, budget allocation, and ad creative.
• Optimize campaigns to achieve key performance indicators (ROAS, CTR, CPA).
• Conduct A/B testing and analyse performance data for campaign improvement.
• Utilise Taboola and Outbrain effectively for driving traffic and generating leads.
• Collaborate with creative teams to develop engaging video content for different social media platforms.
• Design and implement lead generation strategies using paid social channels.
• Continuously monitor and optimise campaigns for better performance.
• Generate regular reports and provide insights on campaign performance.

Qualifications:

• Proven experience in managing and optimizing paid social media campaigns.
• Deep understanding of Meta, TikTok, Taboola, and Outbrain platforms.
• Experience running 7-figure campaigns.
• Proficiency in creative video content development for social media.
• Strong knowledge of B2C lead generation strategies.
• Familiarity with conversion tracking and data analysis.
• Excellent analytical and organizational skills.
• Ability to work collaboratively with cross-functional teams.
• Experience working alongside PPC teams is desirable.
• Passion for staying up to date with paid social media trends.

Join the team as a Paid Social Manager and contribute to our agency’s growth in the paid advertising sector. With a competitive salary of up to £50,000 per annum, this permanent role offers an exciting opportunity to make an impact. Office based in Bolton, you will work Monday to Thursday, enjoying a dynamic and vibrant work environment.

To apply, please send your CV and portfolio of your work to nick.pope@recruitmentcirclegroup.co.uk or call me on 07983974699.

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